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KUALA LUMPUR (Dec 21): CIMB Bank Bhd is urging Malaysians to adopt the savings habit as part of its holistic customer value proposition, and to help customers realise their ambitions.
“CIMB’s strong customer value proposition is underpinned by the group’s brand promise, ‘Forward’, to advance customers’ dreams, goals and aspirations,” CIMB Group Holdings Bhd chief executive officer of group consumer banking Samir Gupta said in a statement today.
“We are here to help our customers navigate through every stage of their life cycle, and to help identify opportunities that could help improve their finances. To that end, we perceive savings as the first component of financial planning, without which it is difficult to consider other aspects like insurance, investments and retirement planning,” Gupta added.
Between Dec 1, 2017 and May 31, 2018, customers who deposit RM3,000 into their CIMB Current or Savings account will receive one of six limited editions of Octo plushies. Each plushy represents one dream career, that is, archaeologist, artist, chef, director, magician and pilot.
Source : http://www.theedgemarkets.com/…/cimb-banks-encourages-savin…
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